Shobha De was Born As Shobha Rajadhyaksha to a Saraswat Brahmin Hindu family. in Satara, Maharashtra, India and brought up in Girgaon, Mumbai, India. She started her career as a model along with Zeenat Aman. De is best known for her Depiction of Socialites and Sex in her works of fiction, for which she has come to be Known as the "Jackie Collins of India"
She began a career in Journalism in 1970, During the course of which she founded and edited three magazines—Stardust, Society, and Celebrity. Stardust magazine, published by Mumbai-based Magna Publishing Co. Ltd., was started by Nari Hira in 1971 and became popular under the editorship of Shobhaa De. In the 1980s, she contributed to the Sunday magazine section of The Times of India. In her columns, she used to explore the socialite life in Mumbai lifestyles of the celebrities. At present, she is a freelance writer and columnist for several newspapers and magazines.
Shobhaa De runs four weekly columns in mainstream newspapers, including The Times of India and Asian Age. She has been the writer of several popular soaps on television, including India's second daily serial, Swabhimaan (first is Shanti).
At present, she is working as a columnist and writes for a fortnight magazine "The Week". In this periodical, she writes on varied issues concerning the society. She speaks her mind in her writings. She often expresses her dissatisfaction with respect to the behavior exhibited by the present day generation. Many a times, She has Been held Responsible for Accelerating the pace and bringing about a sexual Revolution through her Writings in the Column "The Sexes" of the magazine "The Week". She Has also Written a Couple of Erotic Novels.